Winston-Salem Street School

Copywriting

The Winston-Salem Street School is a tuition-free, alternative high school for at-risk youth in Winston-Salem. They asked The Vandals, the summer intern group at The Variable ad agency, to address their needs— food pantry awareness, messaging support, and more.

We went above and beyond.

I crafted an AI GPT for the WSSS.

It is designed to save their staff time, so they can get back to what matters most—the students.

The GPT is aware of the WSSS's brand voice and tone, its social media strategy, its funding landscape, North Carolina high school lesson plan requirements, and more.

Check out the impact for yourself here.

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